Pure, ornate and as old as time, it’s no secret that gold carries a rich and alluring past like no other precious metal on earth. From decorative artefacts to solid currency, it’s caused the rise and fall of economies and has even served as an offering to the gods across nations. So how did our… Continue reading Why Branding Loves Gold
Author: Steve Edge Design
Suited & Booted: Made-to-Measure Branding
Anyone who knows Steve will know he’s no stranger to a well-made suit. And well-made suits rarely come straight off the shelf. They’re the product of meetings and conversations between tailor and client. What’s the occasion? Summer or winter? Which type of fabric? What sort of cut? There’s consultations and measuring sessions, feedback and amends.… Continue reading Suited & Booted: Made-to-Measure Branding
A new look for Chris Dyson Architects
How can we best showcase the work of an award-winning architecture practice? This was the challenge we set ourselves when Chris Dyson Architects came to us at the back end of 2020. With projects including a residential conversion of a Cotswolds gasworks, the new cafe at Crystal Palace Park, and a restoration of the Grade… Continue reading A new look for Chris Dyson Architects
The Spirit Of Living
In memory of Rob Patterson, Steve’s amazingly talented friend we thought we’d share a wonderful journey we went on a couple of years ago. Working alongside the amazing team at Essential Living we set out to create a unique piece of art to capture the ethos of the brand. The end result was The Spirit… Continue reading The Spirit Of Living
A Steve Edge Guide to Christmas 2020
This year’s been hard, to say the least. There’s been untold uncertainty, not just for businesses, but for the future of the world as we know it. So as the days get shorter, the air gets crisper, and we near the end of what’s been a tough and turbulent 2020, the upcoming festive season is… Continue reading A Steve Edge Guide to Christmas 2020
Where is the Love? Instilling Some Heart into Student Living
How do we create a student living brand with wellness at its core? This was the question we asked ourselves when Chicago-based company, CA Ventures, approached us with bold plans to inject a radically new voice into the UK’s student living market. The name of that new voice was Novel, and the vision was to… Continue reading Where is the Love? Instilling Some Heart into Student Living
Words Have Meaning, Names Have Power: The Importance of a Strong Brand Name
Picture the scene. Your new business is picking up speed. You’ve defined your strategy and business plan. You’ve secured initial investment. You’ve assembled your core team. Now comes the inevitable question: so what are we called? Sometimes it comes naturally. You come up with a name that’s unique and memorable, a name that everyone’s agreed… Continue reading Words Have Meaning, Names Have Power: The Importance of a Strong Brand Name
The Return of Steve
There are many words you can use to describe the past few months, with unprecedented, unusual and strange being only a few. But however, you choose to define this period of time, rest assured that it’s not forever and that things are in some ways, and ever so slightly, returning back to normal. Something that… Continue reading The Return of Steve
The Story Behind Our New Logo
Following the recent launch of our new website, we’re excited to reveal that we’ve also created a new mark to work along side our logotype. This comes as part of a bigger rebrand and features a new design inspired by one of Steve’s many expeditions. One with, shall we say, a bit of sting. The… Continue reading The Story Behind Our New Logo
Why Is Load Speed So Important For A Website?
Fast websites, slow websites and everything in between. Why is load speed so important for a website? The answer to that question might seem obvious simply because most people don’t like to wait around. But really, there’s a lot more to it than just a need for speed. Better User Experience When it comes to… Continue reading Why Is Load Speed So Important For A Website?