We enjoyed working with London-based land developer Goldcrest on their recent rebrand. When Goldcrest approached us, we knew we needed to create something that would communicate their unique place in the industry. Having acquired and developed land across London for over 30 years, they were already a successful company – they just needed a brand… Continue reading A Rebrand and a Charity Race with Goldcrest
Author: Steve Edge Design
Luxury Branding in the Digital World
Recently, the luxury fashion sector has experienced both upheaval and uproar. Rebrands and aesthetic changes have led industry commentators to suggest that brands are losing their identity and becoming “basic”. Minimalist rebrands In August, Burberry revealed their new logo. Designed by Peter Saville, the new logo did away with the famous equestrian knight above the… Continue reading Luxury Branding in the Digital World
Motivational in Manchester: Steve Shares his Wisdom with Havas Lynx
Earlier this month, Steve made the trip up to Manchester to give a talk at Havas Lynx, an award-winning healthcare communications agency with a worldwide reach. The Havas Lynx team invited him to share his branding expertise and creative wisdom as part of their internal training programme, LX Academy. Steve was delighted to be back… Continue reading Motivational in Manchester: Steve Shares his Wisdom with Havas Lynx
Dyslexia and Creative Future
According to the British Dyslexia Association (BDA), 10% of the population are dyslexic, 4% severely so. This lifelong condition affects the ability to read and write. It can mean that words “swim” on the page, making them difficult or impossible to read. While Steve was fortunate to be diagnosed dyslexic at a very early age,… Continue reading Dyslexia and Creative Future
The Otto Goes Live
We’re really happy to have worked with Londonewcastle on the branding for The Otto, their new Hackney development. Following our work on the striking floral hoarding, which brought glamour, art, and nature-based imagery to the building site, we recently unveiled The Otto’s full website. Extensive market research led us to develop a site which generated… Continue reading The Otto Goes Live
Hornsey Town Hall: Hot off the Press
We were excited to receive the beautiful new brochures for Hornsey Town Hall earlier this month. Spanning an arts centre, hotel, co-working space and a collection of apartments in the heart of Crouch End, the newly restored Hornsey Town Hall is an iconic new development by the Far East Consortium. Designed to celebrate all this,… Continue reading Hornsey Town Hall: Hot off the Press
Cycling To Save Our Oceans
This week marks the beginning of the Blue Marine Foundation’s annual cycle ride from London to Monaco. Now in its third year, the ride passes through eight European countries in seven days, all while spreading the word and raising vital funds to support the Blue Marine Foundation’s conservation efforts all over the world. As proud sponsors… Continue reading Cycling To Save Our Oceans
Steve Shares His Story With Creative Future
Steve was delighted to be invited to give a talk at a Creative Future event in the sunny seaside city of Brighton recently. He had a great time speaking with a group of artists, writers and creatives. Creative Future’s mission is to provide training, mentoring and the chance to publish or exhibit to talented people… Continue reading Steve Shares His Story With Creative Future
Agencies and the Future of Tech
These days, technology moves fast – perhaps too fast for some. Research presented in the 2018 Digital Trends for Creative and Design Leaders report suggests over half of senior design and creative agency staff feel pressured to keep up with emerging technologies, placing it above “increased pressure from clients” as the biggest worry for creative… Continue reading Agencies and the Future of Tech
Steve Named Brand Ambassador for Adventure Experts Pelorus
Steve is hugely proud to have been made brand ambassador for Pelorus, a new London-based experiential travel and adventure company. We named and branded Pelorus last year. And since then, the company has really spread its wings, telling the world about everything it has to offer. Its services span extreme alpine sports, bespoke safari trips,… Continue reading Steve Named Brand Ambassador for Adventure Experts Pelorus