These days, technology moves fast – perhaps too fast for some. Research presented in the 2018 Digital Trends for Creative and Design Leaders report suggests over half of senior design and creative agency staff feel pressured to keep up with emerging technologies, placing it above “increased pressure from clients” as the biggest worry for creative… Continue reading Agencies and the Future of Tech
Category: Industry
Making the Most of Social Media
Like it or not, we’re all on it. Social media is a growing part of our lives, and it’s here to stay. Over 2 billion people use Facebook on a monthly basis, and here in Britain, we each spend around an hour and a half every day managing an average of four social media accounts.… Continue reading Making the Most of Social Media
Beyond Buildings: Where Branding Meets Architecture
Branding is about relationships. It’s about sparking relationships with consumers and customers, building trust and recognition. But before that, before the brand exits in the world, it’s about developing relationships with the client. It’s about understanding the company, the product and the offer. Through our work on various residential, workspace and mixed-use development projects, we’ve… Continue reading Beyond Buildings: Where Branding Meets Architecture
Building a Successful Property Website
Our cities are growing. They’re growing up, they’re growing out, they’re even growing under. Property developers are responding to the ever-increasing number of people choosing to live in urban areas, often building on the tightest of sites. Cue the continual rise of the multi-storey, inner city development. These developments tend to host multiple apartments spanning… Continue reading Building a Successful Property Website
The Growing Value of the Brand in the Financial Sector
In the UK, just 36% of consumers said they have trust in financial services firms. This is a worrying statistic for the financial sector, which has, in the eyes of the public, become synonymous with fat cat bankers, eye-watering bonuses and a blasé attitude when it comes to the needs of the customer. Needless to… Continue reading The Growing Value of the Brand in the Financial Sector
Ben Edge – Folk Renaissance
From the 14th March for one month only, Ben Edge will be exhibiting in the Tramshed’s CNB Gallery. Titled ‘The Folk Renaissance’, the series includes paintings of Musicians, Circus Performers, Arctic Explorers and Fighters. The collection seeks to depict those somewhat peripheral people who live beyond accepted social and cultural norms. Edge makes icons of… Continue reading Ben Edge – Folk Renaissance
Pantone 2016: a look back at a year of Rose Quartz and Serenity.
In 1963 Lawrence Herbert created a simple system for identifying and matching colours to resolve the issues the graphics industry faced. He subsequently became crowned the founder of Pantone. But an issue arose when people began viewing the colour spectrum differently. This prompted the creation of the PANTONE® MATCHING SYSTEM; a fan shaped printing colour… Continue reading Pantone 2016: a look back at a year of Rose Quartz and Serenity.
There’s nothing scary about ghosts…
A ghost sign is an old hand-painted advertising sign that has been preserved on a building for a long period of time. They symbolise echoes of the past, a tangible piece of history that adds to the character of a building and a place. Implemented before global brands emerged, ghost signs provide an insight into… Continue reading There’s nothing scary about ghosts…
LandAid – Colour in taxi
We recently got the opportunity to work with the amazing charity LandAid on a project both unique and commendable. Real estate fund managers Frogmore kindly donated the use of a taxi and a full graphic wrap (supplied for free by MVP Wraps) for 12 months. Our job was to create an engaging experience; something to… Continue reading LandAid – Colour in taxi
Steve Edge’s London
Last month, the Estate Gazette approached Steve and asked to disclose his favourite London haunt. Branded as one of the best-known figures in London, Steve expressed his love for Trafalgar Square. This comes after having the singular opportunity to stand on top of Nelson’s Column where Britain’s iconic past stood beside its iconic present. Among… Continue reading Steve Edge’s London